Customers interact with your brand across multiple channels and touchpoints, often leading to their data being spread across various systems and platforms.
However, today’s customers expect personalized, seamless experiences. They aren’t concerned with the data silos within your organization—they see and engage with you as one unified brand.
This is the moment to break down those data silos and create a single, unified view of your customers.
Become Customer-Focused with a Single Customer View
- Deliver personalized experiences across your website and mobile app
- Enable personalization throughout the entire customer lifecycle
- Send tailored emails at the right moment—no more guessing
- Leverage machine learning to model and predict future customer behavior
- Identify high-value customer segments for lookalike marketing
- Uncover cross-sell opportunities to increase customer value
Technical and Marketing Stack
- Tableau
- BigQuery
- Google Analytics 4
- Google Tag Manager
- Google Data Studio
- Google Sheets
- Adobe Launch
- Adobe Analytics
- Adobe Experience Manager
- Adobe Target
and many more.
Optizent Expertise
The web2conversion team comprises marketers and technologists who work together to develop a unified view tailored to your business needs.
Next Step
Contact us at hello@web2conversion.com and let’s figure out how web2conversion can help you.